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NEWS


THE ALL-NEW ZULU AUTOMATIC
The Flyer Watch Company is proud to announce the launch of the Zulu Automatic, the latest evolution of its popular Zulu collection and a significant step forward for the brand. Originally introduced as a quartz field watch in 2023, the Zulu was designed as a practical, aviation-inspired tool watch. The new Zulu Automatic builds on that foundation, introducing a mechanical automatic movement while retaining the clarity, reliability, and purpose-driven design that defined the o
10 minutes ago


HELPING DREAMS TAKE FLIGHT OPENS SCHOLARSHIP APPLICATIONS
Helping Dreams Take Flight is proud to announce the launch of its 2026 aviation scholarship programme, offering both gliding and powered flying scholarships to aspiring aviators from a wide range of backgrounds. Founded to remove financial and social barriers to aviation, Helping Dreams Take Flight exists to make flying more accessible and inclusive. The 2026 scholarship programme represents a major milestone in that mission, providing meaningful flight training opportunities
11 minutes ago


ALLIANCE OF BRITISH WATCH AND CLOCK MAKERS
We’re proud to announce that The Flyer Watch Company is now a member of the Alliance of British Watch and Clock Makers, the official body representing and promoting British horology worldwide. This means we’re part of a network of leading British brands championing craftsmanship, innovation and heritage. It’s another step in our mission to combine aviation-inspired watchmaking with purpose — funding scholarships that help the next generation of pilots take to the skies. #Brit
Nov 7, 2025


SCHOLARSHIP AWARDS RECEPTION
We’ve been celebrating a very special milestone — our first scholars, Max and Silke, who were recognised at The Air League Awards Reception at the Royal Aeronautical Society in London on Thursday. ✈️ A huge thank you to The Air League for awarding and supporting their scholarships, and to all of our customers, supporters, and partners who make moments like this possible. Seeing our scholars thrive is exactly what Helping Dreams Take Flight is all about. From everyone at The F
Nov 7, 2025


SCHOLARSHIPS LAUNCHING SOON
We’re proud to support our charity partner Helping Dreams Take Flight, dedicated to opening the skies to aspiring aviators. Their...
Oct 8, 2025


TAKING FLIGHT: MAX'S SCHOLARSHIP STORY OF PASSION AND DETERMINATION
For Max, a recent graduate from Surrey, aviation has been a lifelong companion — a passion sparked in childhood and now fuelled by...
Oct 8, 2025


SILKE'S STORY – OUR 2025 GLIDING SCHOLAR WITH SKY-HIGH AMBITIONS
This summer, one remarkable young pilot has been soaring to new heights. Silke, a passionate glider pilot from Berkshire, was selected...
Aug 25, 2025


COMPETITION TIME!
Win a stunning AVGEEK or ALTITUDE Watch in your choice of colour with Astral Aviation Consulting and The Flyer Watch Company! Entering is...
Aug 19, 2025


🎯 THE HUNT IS ON! 🎯
This Airliners Live Super Sunday, we’re hiding in plain sight. If you can find us first, you could WIN the coveted Mint AvGeek® Watch!...
Aug 1, 2025


EXCLUSIVE RIAT WEEK OFFER!
It’s RIAT week — and we’re celebrating with an offer that runs all the way until 31st July! With every AvGeek® watch sold, you’ll receive...
Jul 13, 2025


🎯 THE HUNT IS ON! 🎯
This Airliners Live Super Sunday, we’re hiding in plain sight — and if you can be the first to find us, you could WIN the Red AvGeek®...
Jun 11, 2025


WIN 1 OF 3 FLY-IN PASSES TO SLEAPKOSH 2025
🚨 What is Sleapkosh 2025? Think mini Oshkosh… but right here in Shropshire! ✈️ A full weekend of fly-ins, air displays, live music,...
Jun 10, 2025


PILOT EXPLAINS: FEAR OF FLYING
We’re back with Airliners Live — but this time, with a powerful new mission. The Flyer Watch Company is proud to support the latest...
Jun 7, 2025


STEIN PILOT INSURANCE
We’re excited to team up with Stein Pilot Insurance, specialists in bespoke insurance solutions designed exclusively for the aviation...
Jun 1, 2025


A PERFECT MATCH
Charlotte Dadswell — Head of Training & Chief Flying Instructor — always dreamed of a watch to match her beloved green Aeronca Chief....
May 26, 2025


DISPATCH DAY!
Today’s a special day at The Flyer Watch Company — it’s dispatch day! Our AvGeek® and Altitude Automatic watches are finally taking off...
May 13, 2025


HELPING DREAMS TAKE FLIGHT
When creating a business from scratch, driven by a single idea, the journey can be overwhelming. There are ups and downs along the way....
Apr 27, 2025


THE ALL-NEW ALTITUDE TRAILER
Introducing a new chapter: The All-New Altitude ✈️ Our first-ever watch with an automatic movement is almost here – and it’s ready to...
Apr 25, 2025


THE TRAILER IS HERE
Introducing the official trailer for our all-new AvGeek® watch range available to pre-order now Designed with purpose, built to inspire...
Apr 15, 2025


WIN TICKETS TO THE MIDLANDS AIR FESTIVAL!
We’re excited to announce a brand new giveaway to celebrate our partnership with the Midlands Air Festival – and it’s one you won’t want...
Apr 11, 2025
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